You want food freedom and to break the cycle more than anything, and you've spent your entire life trying to achieve just that, with efforts often falling short.
Excuse me while I sound like I'm in your head for a sec...
You've tried ALL of the methods that promise sustainable changes but just lead to a more fk'd up relationship with food, sacrifice, and yoyoing (Loom and diet plans I'm lookin' at you 👀).
Because of these diets - *cough* great marketing schemes *cough* - you're either;
👉🏻 dieting, counting cals, restricting & "in control"
OR
👉🏻 out of control, eating everything in sight & inhaling pizza like it's oxygen*
*zero judgment, I'm talking from personal experience here. Domino's and I have come a long way in our relationship.
And DESPITE the constant obsession, restriction & sacrifice around food... you still haven't seen changes that last to your lifestyle, health & body as you often rebound and gain the weight back + interest.
If this resonates, I am SO excited about what's possible for you with the right tools.
What if food became... just food?
Where you fuel your body without overthinking or stressing over numbers, and are able to enjoy some chocolate, stop when you're satisfied, and put the rest back in the cupboard and genuinely forget it's even there!
Yes, it's possible! My clients call it magic, I call it science 😉🧙🏻♀️🪄
Inside FFF I guide you through the "HOW" to achieving food freedom with simple, practical tools to heal your relationship with food & be free from binge/emotional eating GOOD.
Because binge & emotional overeating are multifaceted, we cover all of the necessary pieces of the puzzle but without the fluff.
"I can have snacks, doughnuts, crisps, chocolates right next to me at work and I don't feel any way about them. Normally I would over-indulge. I never thought I could be that person!"
- Kulvinder, FFF grad
"This course changed my life!!!"
"I've tried counselling and CBT - I was in a vicious circle that I couldn't get out of."
"My confidence is through the roof in all aspects of my life!"
FFF is your proven roadmap guiding you through my 4-phase framework to find food freedom and maintain your healthy, happy body & lifestyle long-term
"I can actually recogise and stop when I'm full!"
"I'm eating to feed my physical self, not my emotional self. Everything before this needed extreme willpower so this flies in the face of that!"
- Lauren, FFF grad
Chelsea's FFF Journey
"I'd tried to lose weight so many times but every time I just kept not sticking to it. After the course, I stopped binge eating and was able to lose body fat."
"I can navigate social occasions, going out for meals and not see it as something I need to compensate for the next week."
"The benefits from this course have literally changed my life."
Let's take a peek inside shall we...
- Stop Yo-Yo Dieting & Create Lasting Motivation (9:25)
- Why We Binge Part 1; The 'Binge Gremlin' (11:12)
- Why We Binge Part 2 & Why Willpower Doesn't Work (12:14)
- ***Module 2 Worksheets*** - Complete Before Exercise Below
- Psychological Exercise To Use During Cravings (4:10)
- How To Use The Exercise (3:16)
- The 3-Step Process to Overcoming Cravings (6:03)
- Catch The SB's Tactics (2:34)
- Mindful Eating for Recognising Fullness (4:17)
- Simple Nutrition Basics (3:49)
- Creating Balanced Meals Stress-Free (3:18)
- Practical Meal Examples (6:11)
- Organisation & Meal Prep Ideas (4:36)
- Simple Nutrition Recipe Books
- Understanding Nutrition Labels (3:38)
- Navigating Social Events & Dining Out (13:54)
- Reducing Binges with Mental Rehearsal (2:13)
- Take-Home Notes
- Quiz
- Module 4 Worksheet
- Intro into Body Image Healing (2:01)
- Overcoming Fear of Weight Gain (4:44)
- The Real Reasons We Struggle with Body Image (15:47)
- Practical Tips to Improve Body Confidence (3:28)
- Healing Body Image & Create Lasting Confidence (23:50)
- Body Confidence Exercise 1 - Inner Child Healing
- Body Confidence Exercise 2 - Mirror Work
- Module 8 Worksheet
- Why We Comfort Eat (15:48)
- How To Cope With Emotions Without Food - Nervous System & Emotional Regulation (25:15)
- Understanding Emotions Using The Emotion Wheel
- Video Demo; Emotional Regulation Technique 1 (0:59)
- Video Demo; Emotional Regulation Technique 2 (0:22)
- Video Demo; Emotional Regulation Technique 3 (0:32)
- Video Demo; Emotional Regulation Technique 4 (0:07)
- Meeting Your Emotional Needs without Food (17:46)
- Identifying Needs Using The Needs Wheel
- Reducing & Coping With Stress Long-Term (23:09)
- Video Demo; Transition Routine for Evening Binges (1:02)
- BONUS Q&A - sugar cravings, stress & anxiety, bingeing, coping mechanisms (15:13)
- Quiz
Beth's FFF Journey
"It's been a mind-blowing and life-changing experience."
"I would recommend it to anybody who feels like nothing has worked for them and they are controlled by food."
"It's simple, easy to understand and easy to implement."
Total Value; £5,243
You get it for...
"Not waking up feeling sluggish and disappointed after a binge, or waiting for people to go to bed so I can binge is so freeing!"
- Felicity, FFF grad
FAQs
Q: What makes FFF different to anything I've tried before?
A: you might have tried 101 different things to stop binge/emotional eating, lose weight and feel in control of food, so of course it can feel scary to try something new again when so many things have failed you in the past!
And that's the key, you didn't fail; the approach failed YOU!
Unfortunately, many approaches only focus on 1 or maybe 2 aspects of binge and emotional eating (like therapy focusing on psychology/mindset, nutritionists covering nutrition etc). But as binge eating is multi-dimensional, we need a multi-dimensional approach. That's why we cover all 4 phases needed to truly heal, and what makes FFF so effective.
We also concentrate on healing the root cause of why we turn to food in the first place, so the changes actually last.
Q: How long do I have to complete the course?
A: you have LIFETIME access to FFF so you can take the course at your own pace for what works best for your lifestyle, preferences & schedule.
Q: Is there any support included?
A: FFF is a self-led online course so there is no additional support included.
Q: How do I know it will work for me?
A: I know struggling with food can make you feel like you're different to everyone else and you will be the only person it doesn't work for, or maybe you don't trust yourself to follow through with it (does it sound like I'm in your head right now?!)
The majority of FFF students felt like a lost cause and believed it wouldn't work for them, and yet here they are!
The answer is, you're unique and special, but you're not different. The brain and binge eating/body image operate in the exact same way. When you apply the techniques I teach (which are simple yet effective), you CAN heal. FFF gives you the tools to be self-sufficient, so provided you apply everything, I have 100% confidence you will find freedom and peace with food.
Q: What if this doesn't work for me, can I get a refund?
A: With the nature of it being an online programme with all the content delivered within 3 weeks, and after working with hundreds of clients, I am confident that the techniques and strategies inside FFF work (if you do!) and for these reasons, I do NOT offer refunds or cancellation of payment plans under any circumstance.
Please ensure you are 100% committed before joining, and I am happy to answer any questions to make sure FFF is the right fit for you beforehand!
e-mail: [email protected] or DM me on Instagram @_amypickering and I'm happy to help you out!
What Past Students Have Achieved;
Beth
"During the time we worked together and the months following, I gained confidence in areas I didn't expect.
I've eradicated the guilt I used to feel around food and i have the right knowledge about nutrition to fuel my body in the right ways.
Investing in Amy as a coach kickstarted my self-love journey and working with her was the rocket fuel I needed to completely turn my life around!"
Kulvinder
"For the first time in years, I've looked at my body in the mirror (which I've avoided for a very long time), and I like what I see! I'm loving the way my body is looking.
I feel like the old me but a new and improved me too, I never thought I could be that person! I'm so excited about the new challenges and smashing them!"
Amy
"I had to triple check when I stepped on the scales and saw I'd lost over a stone during lockdown! It feels like it just dropped off without even trying?!
After years of losing weight, gaining weight and constantly feeling like I was 'on' and 'off' a diet, I never in a million years thought losing weight could be so effortless?!
It makes me SO bloody happy to know that I no longer have to be stuck in that mindset anymore.
Years of binge eating, cravings, over-indulging and comfort eating GONE. I'm proud to say I'm no longer controlled by food!"
Alice
"I have SO much chocolate in the house and I don't feel tempted by it at all. I have curly wurlys, brownies, fudge, biscuits... not even playing on my mind.
I bought biscoff spread and I completely forgot about it for a few days! Had a small amount. and really enjoyed it. I used to really struggle to have this in the house as I'd binge it so I completely stopped buying it. I feel a lot more in control of my behaviours around food.
I feel so present in social situations and don't worry about what I am eating at ALL. I can go straight back to my usual eating habits and feel like I can navigate weekends away and not let food take over my life!!!"
Kat
"I feel so much more freedom from food bullshit.
I make good, easy, informed decisions. I don't spend the day telling myself to resist something or getting down about whether I should have eaten something. It just doesn't happen to me anymore. It's really not something I ever thought would happen!
I've also lost weight which was a goal of mine for health reasons, and it was done healthily for the first time ever!!"
Rachael
"The mental shift has been the biggest change for me, and then everything else (nutrition, training and physical changes) just seemed to fall into place.
Yes the physical transformation pics are good, and I'm very proud of them, but if you could see the transformation in my head, you would be amazed.
The feeling of an 'empty head' is unbelievable. To be able to get rid of allllll of that shit is priceless.
I haven't cried over my stomach, my body, been derogatory to myself for ages... how fricking life-changing is that!!!!!!!
Sam
"I now have a healthy relationship with food. I no longer dread takeaways, I don't avoid drinks with friends and social occasions.
I don't get changed several times a day I take my daughter swimming and feel comfortable going to the gym alone.
I don't hate myself and talk down to myself anymore.
I fuel my body and know what I should be eating to be the best version of me."
Amarah
"I feel so much fitter and stronger!
Not having anxiety around food has improved my everyday life; I'm able to go on holiday and have the freedom surrounding what I eat rather than being cautious and limiting myself."
Jodie
"My attitude towards food has massively changed. I allow myself occasional days for a treat or something that I really like, I don't see food as such a focus anymore and I understand what would be best to eat when thinking about my meals day-to-day.
I see it as a lifestyle, I genuinely feel that I am just making good choices about food to improve my health and fitness and some days I'll have the cake, some days I won't. But I am 100% okay with that and food is no longer my go to if I feel a strong emotion."
Hey! I'm Amy
I'm a Binge & Emotional Eating Coach helping women heal their relationship with their body, food & exercise.
I've been in your shoes; after years of binge eating, secret eating, starving myself, hating my body, constantly dieting, and 'starting again on Monday', I decided to lose weight and followed information I found online.
In just a few months, I had developed an eating disorder and exercise addiction which only led to more obsession, guilt, worry, overwhelm, and stress with health & fitness.
Having found balance, peace & joy with food, exercise & my body, I have helped hundreds of women to do the same.
I'm here to show you that you don't have to choose between being healthy & feeling confident OR enjoying your life. It can and should be both!
It's time to ditch the diets, live your life to the fullest, feel incredible in your own skin, and be free from obsessing over food or exercise.
I can't wait to support you in your journey! xxx
Results are not guaranteed because it depends on YOUR application of the course material and consistency with the techniques provided. Please reach out to Amy at [email protected] or via Instagram at @_amypickering PRIOR to enrolling if you have any questions, as I do not offer refunds or cancellation of payment plans.
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